Market Overview:

MarkNtel Advisors has released a new report that highlights the strong growth trajectory of the UAE Maternal Supplements Market, The UAE Maternal Supplements Market size was valued at USD 40.51 million in 2023 and is projected to reach USD 62.59 million by 2030. The market is also estimated to grow at a CAGR of around 6.18% during the forecast period, i.e., 2024-30. Various factors are attributed to the growth of the market like growth in automobile production, growing focus on lightweight & sustainable materials, rising demand for luxury & customized interiors, increasing focus on safety standards, and the adoption of Advanced Driver Assistance Systems (ADAS). The report provides valuable insights into the drivers, trends, and challenges shaping the future of the UAE Maternal Supplements Market. It offers an in-depth look at the key players, geographical performance, and the segments leading the charge in market share.

Industry Outlook & Forecasts:

• Forecast Period: 2024-2030
• Market Size by 2023: 40.51 million
• CAGR (2024-2030): 6.18%

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UAE Maternal Supplements Market Segmentation Breakdown:

The UAE Maternal Supplements Market explores the industry by emphasizing the growth parameters and categorizes including geographical segmentation, to offer a comprehensive understanding of the market dynamic.  The further bifurcations are as follows:

• By Type
  • Multivitamins- Market Size & Forecast 2019-2030, USD Million
  • Vitamins- Market Size & Forecast 2019-2030, USD Million
    • Vitamin D
    • Vitamin B
    • Others
  • Folic Acid- Market Size & Forecast 2019-2030, USD Million
  • Omega-3- Market Size & Forecast 2019-2030, USD Million
  • Calcium- Market Size & Forecast 2019-2030, USD Million
  • Iron- Market Size & Forecast 2019-2030, USD Million
  • Others- Market Size & Forecast 2019-2030, USD Million

The Multivitamin segment has showcased a significant growth trajectory due to its pivotal role in fetal development.

• By Form
  • Tablets & Capsules- Market Size & Forecast 2019-2030, USD Million
  • Powder- Market Size & Forecast 2019-2030, USD Million
  • Liquid- Market Size & Forecast 2019-2030, USD Million
• By Stage
  • Preconception- Market Size & Forecast 2019-2030, USD Million
  • Prenatal- Market Size & Forecast 2019-2030, USD Million
  • Postpartum- Market Size & Forecast 2019-2030, USD Million
• By Distribution Channel
  • Offline- Market Size & Forecast 2019-2030, USD Million
    • Pharmacy
    • Supermarket/Hypermarket
  • Online- Market Size & Forecast 2019-2030, USD Million

The market share of the Offline category has been substantially upgraded and reached almost USD 29.54 million in 2023.

Geographical Growth Insights:

By Region

• Dubai
• Abu Dhabi & Al Ain
• Sharjah & Northern Emirates

MarkNtel Advisors Highlights Key Market Drivers for UAE Maternal Supplements Market:

Government Initiatives to Enhance Maternal Health – The Abu Dhabi & Dubai governments started various programs & initiatives in collaboration with healthcare providers to reduce the high rates of maternal & fetal mortality. For instance, the Abu Dhabi Public Health Centre (ADPHC) in collaboration with maternity and children's hospitals in Abu Dhabi, introduced a campaign in 2023, named 'Maternal and Child Health' program to raise awareness about aspects related to the health of pregnant women & children in the emirate. These campaigns and programs are increasing awareness about the benefits of maternal health supplements among pregnant women and their families. As a result, the sales of maternal health supplements are growing.

Moreover, to prevent nutritional deficiencies and other brain & spinal cord malformations, health authorities are continuously including multivitamins, minerals, etc., in their nutritional guidelines for pregnant women. Due to this as well, the market for Maternal Supplements has been expanding in the UAE.

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A Comprehensive Analysis of Leading Companies in UAE Maternal Supplements Market

• Vitabiotics
• Bayer AG
• Nestle Middle East FZE
• 21st Century HealthCare Inc.
• Metagenics
• GNC Middle East
• New Chapter
• MegaFood
• Thorne Research Inc.
• Abbott Laboratories S.A.
• Others

What are the growth Opportunity driving the UAE Maternal Supplements Market?

Classification of Maternal Supplements as Nutraceuticals – Maternal supplements are classified under dietary supplements & functional food category. Owing to this, the content of maternal supplements is not evaluated in the same way as pharmaceutical products are. The lack of an evaluation process has led to suspicion among consumers & healthcare professionals regarding the claims made by companies about their supplement products. As a result, many healthcare professionals refrain from prescribing maternal supplements to pregnant women or to those who are in the postpartum phase.

Moreover, due to a lack of stringent evaluation, some women and their family members do not support the idea of consuming maternal supplements, hampering the market’s potential.

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